How to find your customers' pain points
Why is it essential to understand customer pain points? As a Competitive or Market ...
Gartner & Forresters' new tool reports (we are in)
Gartner and Forrester just released their new CI/MI tool reports and we are in both! To ...
Wide Narrow Recognized in 2022 Gartner® Market Guide for Competitive and Market Intelligence Tools for Technology and Service Providers Report
As is true with many fast-growing software categories, the market and competitive ...
7 Trend Tracking Tools You Need to Use Today
Monitoring popular trends in your industry is a great way to improve your marketing ...
The importance of media monitoring for Life Sciences during COVID-19 and beyond
Polecat and InfoDesk have partnered together to bring you this review on the importance ...
Perspective for Valmet
Valmet, a leading global developer and supplier of process technologies, automation, and ...
Retail Meets Healthcare for Consumer-Focused Data Analytics
A new Humana initiative brings attention to a growing data-analysis trend.
Artificial Intelligence in Marketing and Advertising
AI insights and resources for digital information strategists.
Elekta scales out Perspective
Elekta is a human care company pioneering significant innovations and clinical solutions ...
Inside the Debate over Direct-to-Consumer Pharmaceutical Advertising
Direct-to-consumer advertising in the U.S. pharma industry: recent developments and key ...