Surfacing innovation for strategic business intelligence

Learn how this business intelligence group within a global pharmaceutical company use Infodesk to strengthen the company’s position in one of its key markets. This is a case study in merging powerful technology and human insight to deliver timely and targeted strategic business intelligence.

Surfacing innovation: Merging powerful technology and human insight to deliver timely and targeted strategic business intelligence for a global pharmaceutical company.

What you’ll learn

  • Main business challenges
  • Main benefits Infodesk delivered
  • The Infodesk solution
  • The main business outcomes

Benefits

The time the team spends collecting information has been greatly reduced, leaving them more bandwidth for analysis and delivering actionable intelligence to drive key business decisions. Due to the increase in the number of information sources utilized, strategic planning is happening with a more robust view of the market in mind. The decision-making process has been accelerated through internal communications that deliver highly targeted and relevant information to key stakeholders, in a format that is easy to use.