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Information Happens

The Growing Value of Mobile-Friendly Intelligence

by Kari Walgran on October 11, 2018

With mobile-responsive content in high demand, the format of Targeted Intelligence is crucial to its success. Part 5 of 5 in a series.

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Forward-thinking organizations must find ways to provide effective information solutions to users in the face of a rapidly changing information landscape, the proliferation of mobile devices, new patterns of information use and changing workplace behavior.

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Topics: targeted intelligence, Competitive Intelligence, content curation, mobile workforce

Defining the Audience for Your Curated Content

by Kari Walgran on October 4, 2018

Discovering the Target for Your Intelligence Adds Value to the Content Curation Process. Part 4 of 5 in a Series.

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Before you can transform your curated content into targeted intelligence, you need to decide whom you want to target. Will your audience be everyone at your organization, or will you create content for a specific group, team, level, position or discipline? Alternatively, will you create targeted intelligence around a topic, subject area, product or market? 

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Topics: targeted intelligence, Competitive Intelligence, content curation

What Makes Content Engaging to a Business Audience?

by Kari Walgran on September 27, 2018

Practical Tactics to Ensure Your Intelligence Hits Its Target. Part 3 of 5 in a Series.

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Information overload is a challenge for all organizations. Information users are inundated by an overwhelming volume of headlines, emails, tweets and other content. For any content curation plan to be successful, it must first cut through the background noise of unfiltered content. Targeted Intelligence is an approach to accomplish just that.

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Topics: targeted intelligence, Competitive Intelligence, content curation

6 Tips to Improve Content Curation and Delivery

by Kari Walgran on September 20, 2018

Strategies to Transform Online Content into a Valuable Intelligence Resource. Part 2 of 5 in a Series.

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Along with the growing volume and availability of information, an increasing reliance on data and analytics has raised the profile of information itself. Information management has become a crucial part of management in general, as data and information are now central to decision-making. Keeping up with the latest news, information and analysis on key topics can seem impossible, especially as organizations become geographically dispersed and more employees work remotely. For example, over 2 million articles are published every day - just on blogs. Targeted Intelligence offers solutions to these challenges, but implementing an intelligence plan may seem daunting.

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Topics: targeted intelligence, Competitive Intelligence, content curation

What is Targeted Intelligence?

by Kari Walgran on September 13, 2018

With Businesses Under Pressure to Deliver Timely Information, Targeting Intelligence is More Critical than Ever. Part 1 of 5 in a Series.

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Every day, organizations must balance complex, competing demands: making sense of overwhelming volumes of information, investing in content and technology, using data and analytics to support business decisions and delivering critical information to users when and where they need it.

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Topics: targeted intelligence, Competitive Intelligence, content curation

Human Content Curation Helps Prevent Spread of "Fake News"

by Leonard Hancock on February 2, 2017

Combining AI and an editorial team can prevent "fake news" and other unreliable information from influencing business decisions.

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Not all content is created equal. Moreover, not all content can be trusted. New York Times followers received a sharp reminder of this axiom on Sunday, January 22, when OurMine, a hacker “security” group, infiltrated one of the media organization’s Twitter accounts. OurMine tweeted a fake news brief through the New York Times' video account (@nytvideo) claiming that Russia had launched a missile attack against the United States. The source was supposedly a “leaked statement” from Russian President Vladimir Putin. The Times quickly removed OurMine’s fake tweet: “We deleted a series of tweets published from this account earlier today without our authorization,” they reported via Twitter. Unfortunately, not everyone seems to realize that not all content can be trusted.

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Topics: Information Management, content curation, Cybersecurity, Fake News, IT Security, Machine Learning, AI

You Say Aggregate, I Say Curate…

by Guest Blogger on February 4, 2016

Guest Blogger Zena Applebaum Discusses the Shift from Content Aggregation to Content Curation

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Zena Applebaum, Guest Blogger

Information is no longer the currency it once was, I think everyone can agree to that—there is so much information everywhere that information alone no longer has the same competitive value. To offset information's decreased value, many librarians, competitive intelligence professionals, knowledge managers and the like, got into content aggregation several years ago to help companies and clients make sense of the dearth of information.

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Topics: Information Professionals, Library, content curation, Competitive Intelligence, content aggregation

InfoDesk Introduces Curated Social Media Briefs for Top Execs

by Sean Smith on June 2, 2015

InfoDesk launches Social Media InfoMonitor designed for C-suite

InfoDesk has introduced Social Media InfoMonitor, a turnkey solution that leverages the latest technology and editorial expertise to provide top decision makers with fully curated, insightful reports on trending social media and online media posts. The new Social Media InfoMonitor is designed to help executives stay on top of trending social media news related specifically to their business—with no learning curve.

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Social Media InfoMonitor Delivers Curated Social Media Insight

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Topics: content curation, business intelligence, Competitive Intelligence, Social Media Monitoring

InfoDesk Introduces Infographics for Emerging Business Trends

by Sean Smith on April 30, 2015

InfoDesk infographics reveal emerging business trends for top decision makers

InfoDesk has introduced premium infographics, a new way for clients to analyze and visualize the emerging news and business trends. Download complimentary sample infographic.

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Information graphics or infographics are visual representations of information, data or knowledge that present complex information quickly and clearly. Infographics make it easier for people to see and understand patterns and trends that may not be otherwise readily apparent.

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Topics: Custom Newsletters, content curation, business intelligence, corporate communincations, Competitive Intelligence, Infographics

InfoDesk Launches New Corporate Web Site

by Sean Smith on March 31, 2015

New InfoDesk.com site focuses on helping organizations manage and share information in the workplace

Recently InfoDesk launched infodesk.com, its new corporate Web site that helps organizations build information solutions that are right for them. The new site provides greater insight into how InfoDesk helps organizations overcome the challenges of managing and sharing business information in the workplace.

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Topics: Drug Pipeline, content curation, business intelligence

About this blog

Welcome to the InfoDesk Blog, "Information Happens" where we feature articles, company news, including new products/services, webinars, white papers and more.

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