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2020 Vision: The Future of Business Information 

Information Happens

The Growing Value of Mobile-Friendly Intelligence

by Kari Walgran on October 11, 2018

With mobile-responsive content in high demand, the format of Targeted Intelligence is crucial to its success. Part 5 of 5 in a series.

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Forward-thinking organizations must find ways to provide effective information solutions to users in the face of a rapidly changing information landscape, the proliferation of mobile devices, new patterns of information use and changing workplace behavior.

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Topics: targeted intelligence, Competitive Intelligence, content curation, mobile workforce

Defining the Audience for Your Curated Content

by Kari Walgran on October 4, 2018

Discovering the Target for Your Intelligence Adds Value to the Content Curation Process. Part 4 of 5 in a Series.

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Before you can transform your curated content into targeted intelligence, you need to decide whom you want to target. Will your audience be everyone at your organization, or will you create content for a specific group, team, level, position or discipline? Alternatively, will you create targeted intelligence around a topic, subject area, product or market? 

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Topics: targeted intelligence, Competitive Intelligence, content curation

What Makes Content Engaging to a Business Audience?

by Kari Walgran on September 27, 2018

Practical Tactics to Ensure Your Intelligence Hits Its Target. Part 3 of 5 in a Series.

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Information overload is a challenge for all organizations. Information users are inundated by an overwhelming volume of headlines, emails, tweets and other content. For any content curation plan to be successful, it must first cut through the background noise of unfiltered content. Targeted Intelligence is an approach to accomplish just that.

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Topics: targeted intelligence, Competitive Intelligence, content curation

6 Tips to Improve Content Curation and Delivery

by Kari Walgran on September 20, 2018

Strategies to Transform Online Content into a Valuable Intelligence Resource. Part 2 of 5 in a Series.

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Along with the growing volume and availability of information, an increasing reliance on data and analytics has raised the profile of information itself. Information management has become a crucial part of management in general, as data and information are now central to decision-making. Keeping up with the latest news, information and analysis on key topics can seem impossible, especially as organizations become geographically dispersed and more employees work remotely. For example, over 2 million articles are published every day - just on blogs. Targeted Intelligence offers solutions to these challenges, but implementing an intelligence plan may seem daunting.

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Topics: targeted intelligence, Competitive Intelligence, content curation

What is Targeted Intelligence?

by Kari Walgran on September 13, 2018

With Businesses Under Pressure to Deliver Timely Information, Targeting Intelligence is More Critical than Ever. Part 1 of 5 in a Series.

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Every day, organizations must balance complex, competing demands: making sense of overwhelming volumes of information, investing in content and technology, using data and analytics to support business decisions and delivering critical information to users when and where they need it.

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Topics: targeted intelligence, Competitive Intelligence, content curation

The Future of AI in the Workplace: What Industries Will Be Affected?

by Kari Walgran on November 17, 2016

Part 2 of a 2-part series on how artificial intelligence is transforming workplaces and redefining jobs.

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Part 1 explored key statistics, predictions and analysis about AI in the workplace. In this section, we will examine reports and predictions about the industries and occupations most likely to be affected by AI, which occupations are considered safe from automation, and how workers and workplaces can respond to the coming changes.

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Topics: AI, 2020 Vision, Competitive Intelligence

You Say Aggregate, I Say Curate…

by Guest Blogger on February 4, 2016

Guest Blogger Zena Applebaum Discusses the Shift from Content Aggregation to Content Curation

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Zena Applebaum, Guest Blogger

Information is no longer the currency it once was, I think everyone can agree to that—there is so much information everywhere that information alone no longer has the same competitive value. To offset information's decreased value, many librarians, competitive intelligence professionals, knowledge managers and the like, got into content aggregation several years ago to help companies and clients make sense of the dearth of information.

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Topics: Information Professionals, Library, content curation, Competitive Intelligence, content aggregation

InfoDesk Launches Life Science Industry Blog

by Sean Smith on December 18, 2015

New InfoDesk blog provides curated life science news, trends and insights

InfoDesk, a leading provider of information management and content curation solutions, has launched a new Life Science Industry blog. The new blog was created for life science information professionals, including knowledge management competitive intelligence and regulatory professionals, seeking “actionable intelligence” about the healthcare industry, particularly life science news, trends and insights.

 

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Infographic from Blog article: Understanding the FDA Priority Review Voucher Program 

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What is Actionable Intelligence?

“Actionable intelligence is all about curated content,” according to Lynn Epstein, InfoDesk COO. The life science industry’s very existence depends upon access to massive volumes of information, research, data and competitive intelligence. “And yet,” said Epstein, “many life science professionals are being buried alive by piles of poorly filtered and untargeted content full of meaningless press releases, advertorials and opinions.”

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Topics: pharma intelligence, Pharmaceutical Intelligence, Librarian, Competitive Intelligence, Pharma CI, Medtech CI, Medical device CI, life science CI, life sciences

Secrets of LinkedIn for Information Professionals Revealed Webinar

by Sean Smith on October 14, 2015

InfoDesk LinkedIn Webinar

New InfoDesk webinar explains how information professionals can leverage LinkedIn on October 30, 2015 - Recording and Slides available now!

InfoDesk, in cooperation with the Special Libraries Association’s Pharmaceutical & Health Technology (PHT) Division, presented a complimentary Lunch & Learn webinar, “Secrets of LinkedIn for Information Professionals Revealed” on Friday, October 30 at 12:00 p.m. EDT.

 

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Topics: Information Professionals, Librarian, Competitive Intelligence

InfoDesk Introduces Ground Breaking User Engagement Support

by Sean Smith on July 20, 2015

New aftercare program helps clients promote internal information solutions

InfoDesk is introducing User Engagement Support, a client aftercare program that provides a comprehensive marketing and promotion assistance, including one-on-one consultations and a customizable guidebook with best practices, templates and examples. The new User Engagement Support, available later this month, is designed to ensure a successful launch and sustained usage of InfoDesk information products and solutions.

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Topics: Information Marketing Challenges, Competitive Intelligence, User Engagement, Support

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Welcome to the InfoDesk Blog, "Information Happens" where we feature articles, company news, including new products/services, webinars, white papers and more.

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