Content searchers are gaining new insight by measuring responses to news and social media
Editor's Note: InfoDesk provides the services described in this article - including social media monitoring and sentiment analysis - through our curated content solutions or integrated into more extensive projects. The free offerings mentioned here add even more business value when coordinated with curated content and editorial insight.
Information professionals are constantly trying to find added value tools to bring insights to vast amounts of data. A whole new generation of such services is now becoming available, providing sentiment analysis, positive / negative “scores” and geo-located heat mapping of news and comments. Online tools for sentiment analysis have been proliferating, allowing researchers and analysts to gain deep insight into news stories and social media commentary. Assorted sentiment tools are profiled below, offering a broad array of analysis capabilities.