Reasons behind the rise of microconsutling engagements
The term “microconsulting” is defined as consulting work done by an expert who has deep knowledge of a given subject and can provide that expertise for a short-term project within a reasonable budget. Quite often these microconsulting projects can be as short term as months, weeks, or even days. The work is often performed by freelance professionals who may obtain projects through online marketplaces where clients post their projects. These freelancers can then explain and elaborate upon their expertise in order to be potentially matched with the client. Larger, established consulting firms are also increasingly offering these short term “microprojects” in order to cater to clients’ varying needs.